Products Sally Loves
Some of my favourite products, memberships & events
I've gathered together some of my favourite products and memberships and here are only the ones I would recommend to you.
Janet Murray's Build Your Online Audience Programme is a great place for learning about social media and how to be effective in your audience building as a small business. It does exactly what it says and helps you to build your online audience so you can find customers. I have been a member for several years and have attended two live in person events and two meet ups with Janet. They have been so inspiring. Janet and her team run a great event where all the speakers attend the whole event. They spend their time talking to attendees and both times I have come away with brilliant takeaways that I can implement straight away. The first event I decided I would concentrate on Pinterest as my social media platform. I have grown this from 9K monthly views in July 2019 to over 250K in January 2021. Janet’s media diary is also a highly recommended planning tool which I use to plan my year on social media. It lists key dates throughout the year and helps you think of interesting and relevant content to really help your customers. It's worth every penny, and is so pretty too. I've just got my new Content planning diary from Janet Murray The gold foiling on the cover I chose is simply gorgeous. The planner is really helpful too and definitely keeps me on track! If you buy early you get a choice of 4 cover designs. Go and check it out to see which one you'd love. If you'd like to see inside it here's a quick peek
I have Moo business cards and really think they create the luxury branding I wanted. I care about quality and details, so obviously they were a great fit for my brand. The Moo cards are really beautiful and most importantly are 100% recycled. I chose the heavy weight luxe square ones with rounded corners and gold foil for extra shine. I also use their beautiful stickers to parcels when I package my jewellery. You can get 25% off your first order at Moo by clicking the green link.
My website uses the Shopify platform. It's really simple to use which is incredibly important to me! It has a shopping cart to sell jewellery securely, and can accept payment through Paypal, Stripe and Square. It links to Facebook shop, Google shopping and shoppable Instagram. It also has a blog and a really helpful helpdesk, which you can contact via live chat or email or phone 24/7.
Shopify is mobile friendly, so you can make website changes directly from your phone, which is really helpful when you're out or away from your computer. It's brilliant and also very fast, which is an important consideration when choosing your website provider. I also have a card reader I bought to use at fairs and for in person card sales. They also have great training blogs which are really helpful. There's also Shopify Ping which means I can talk directly to my customers and respond to their questions, it's great to have this personal connection. Shopify have also just introduced Email directly from your store, which although I haven't used it sounds great! You can also do kerbside pick up and local deliveries directly from your store. Shopify have recently bought 6 River Systems, so you should be able to expect lots more innovation and investment in this platform. There’s also the option of a Shopify Lite site which costs only $9 a month and is brilliant if you’re just starting out or on a limited budget. If you'd like a free 14 day trial simply visit Shopify.
I use Pinterest to drive traffic to my website and you can find out about my course Pinterest for Jewellers with Jewellers Academy here I love it because pins last much longer than on any other platform (sometimes weeks, months or years) and it's great for your SEO.
I love using the JoolTool and recommend this for polishing. I use it for polishing silver and gold jewellery, as well as for finishing silver clay. Since I started using this amazing tool I've found polishing to be much less stressful and less worrying! I love being able to see through the discs, so I can see really easily how the jewellery is being polished. It's compact and easy to take to classes and workshops. The model I use is the Polishing Kit for metal with the 3M scratch erasers. Use the code Sally at the checkout for your 10% discount.
I recommend Metal Clay Ltd for silver clay and jewellery making supplies. They are really friendly and super helpful if you have any questions about metal clay. Use my code SHOW10 for 10% off your first order.
I'm also a trained Art teacher who enjoys painting and creating in my free time. I'm always looking for something new and fun to do. The products I recommend for this are from Jacksons Art Supplies especially the Golden range of acrylic paints and I love the Princeton silicon painting tools, especially the No 6 wedge! The silicon colour shapers are also brilliant for modelling silver clay, as well as for lots of other arty applications.
My favourite shop in the world is Liberty London. They have the most beautiful products, including adorable stationery and scarves. The building itself is simply gorgeous; it's one of my favourite places to go when I visit London. Aways great for an inspiring wander. If you do decide to sign up to their loyalty programme they have great rewards vouchers.
These Silke headscarves are great and now the hairdressers are closed will be indispensable for covering my grey hair regrowth. This link will give you £10 off any purchase of £100 or more, Obviously much better value when they have a sale (top tip).
TheTate Modern is my go to place for modern art. Membership there also lets you visit the top floor Members Bar for refreshments and some of the best views across London. The best thing is there are Tate galleries in London, Liverpool and St Ives. You get discount in the shops and don't need to book or pay extra to see any of the shows or exhibitions.
Pinterest is the best way for me to find inspiring images and creative ideas on the internet. If you love art, all things creative, or are attracted to shiny things like a magpie give me a follow over at Pinterest How Fine Designs
Tailwind is how I schedule my pins to create work life balance. It's great for sending pins to Pinterest and posts to Instagram. If you haven't tried it you really should; work smarter not harder with Tailwind app. You get a free month trial and if you like it and decide it works for you (it did for me) I've grown my Pinterest significantly, this link will give you a $15 credit. I now have 310K monthly views on my Pinterest account and it brings the most traffic to my website. Why don't you check it out?
My printer is an HP Envy 7134 and I got the free Instant Ink deal for six months, which is such a great deal and it's eco friendly because you can print tiny images on both sides of the paper to save ink and paper. If you want to find out more click here
Guild of Jewellery Designers is a great membership group where I’m a Gold plus member. It gives you inclusive insurance for your jewellery business. It also has Facebook groups for advice. Together with discounts from suppliers including engraving. Check it out hereGoJD
Memberships and Communities
I'm a member of Jewellers' Academy with the lovely Jessica Rose. It's a reallysupportive group of Jewellery designers and makers of all levels from beginners, through intermediate and advanced. There's loads of videos of jewellery making techniques from beading to silversmithing, photography tuition and the brilliant bootcamp which takes you through all the stages of setting up a successful jewellery business. There's also a Facebook Group where jewellers share their weekly wins, and discuss any challenges they are facing. Lots of live training sessions and Q&A's to get individual feedback. I've recently won the Jewellers' Academy Breakthrough award which was a really proud moment for me.
Atomicon is an awesome live event with such an incredible atmosphere. I went to the Atomicon19 in February this year and booked my ticket for 2020 straight away. It's usually held in Newcastle and I had the most brilliant time there (yes I'm in the picture towards the back on the right hand side).It included a jazzy shirt night at the bar, stilt walkers and fire eaters, so I can hardly wait for ATOMICON20. Update: Atomicon20 was the most incredible online experience. Here’s keeping fingers crossed we can do an in person event for ATOMICON21 in November!
Andrew and Pete are the most supportive and clever business mentors who've built a community around supporting 'small and mighty' businesses. I highly recommend it! Let me know you want to know any more details.
Now here's the best bit. Andrew and Pete will also let you join Atomic for less than the price of Atomicon, so it's a no brainer. So you can start learning straight away. This is business advice on fire. There are video trainings on everything from where to start if you're new, copywriting, sales, email marketing, niching and so much more. You can join Atomic straight away so that you can start improving your business now. The lowdown is if you don't like Atomic Andrew and Pete are so good you could even get your money back... you won't need it though...
Youcan give Atomic a try for the amazing price of £1 for your first month and I will see you there! If they ask who sent you please say Sally How :)
If you’re a jewellery maker or would like to be - you may like to check out this blog about the next course I’m taking with Jewellers Academy. I’m doing the Fine Jewellery Diploma. There’s also a Silver Diploma which will take you from beginner level to jeweller in just 10 months. Take a peek here
If not now when?
Please note that this page contains affiliate links of products I genuinely love and use myself. I may receive a small payment when you sign up or order products using some of the links, but you will not be charged extra. I only recommend products that I 100% believe in. Integrity is one of my core business values.